Webinar: Kitchen and Bath Trends

Mollie Carmichael from John Burns Real Estate Consulting (JBREC) discusses the latest and greatest kitchen and bath trends to inspire your designs for the future. Sharon Overby from webinar sponsor Gerber/Danze discusses their fantastic line of plumbing fixtures and faucets. Kitchen and Bath Trends Replay   What else is happening in the industry? See more…

Read More

Webinar: The Wow Factor

Mollie Carmichael from John Burns Real Estate Consulting shares how builders transform an ordinary home into an extraordinary product using visionary planning and design. Webinar sponsor Icynene shares their spray foam insulation technology.

Read More

Webinar: Building Home for the Millennials

Mollie Carmichael and Chris Porter from John Burns Real Estate Consulting share consumer insights on what this new generation is looking for in housing today and the facts about the demographic shifts of these up and comers. Virginia Rainbow from webinar sponsor and HomeSphere Preferred Partner Electrolux shares the company’s available appliance product lines tailored…

Read More

Effectively Utilizing Digital Tools for Brand Awareness

By Glenn Renner HomeSphere President & COO Digital media can feel overwhelming but, really, it’s a conversation where information is conveyed in a different way. In this article I’ll discuss the effective use of some popular tools for maximizing brand awareness.

Read More

Webinar: Building for Today’s 55+ Consumer

Mollie Carmichael, Principal at John Burns Real Estate Consulting, shows us fresh new insights about what today’s 55+ consumers are looking for in their next community and home. Webinar sponsor Johns Manville discusses its wide selection of insulation products. Watch the webinar below to find out more:

Read More

Maintaining Your Brand Through All Touch Points

By Glenn Renner HomeSphere President & COO   Over the past few months we’ve discussed ways of engaging consumers using various types of content. Content is king, but a king is only as good as his kingdom. That kingdom, in marketing parlance, is your brand. Over the next few articles, we’ll take a step back…

Read More

Webinar: The Value of Building Green

Mollie Carmichael, Principal at John Burns Real Estate Consulting, shows us how green technology is becoming a growing factor in today’s home buyer preferences. Webinar sponsor Icynene discusses its Classic Max product and a new green building addendum for builders and real estate agents. Watch the webinar below to find out more:

Read More

The Digital Approach to Interacting with Your Customers

By Glenn Renner HomeSphere President & COO   Last month we discussed building credibility through thought leadership in various formats. According to CMI, “Content marketing is… creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience–with the objective of driving profitable customer action.” So, now that you have generated…

Read More

Webinar: Today’s Kitchen and Bath

Mollie Carmichael from John Burns Real Estate Consulting presents new insights about what today’s home buyers are looking for in kitchens and bathrooms. Webinar sponsor GE Appliances discusses their wide selection of kitchen suites for all price points and tastes. Watch the webinar below to find out more:

Read More