How Digital Tools Open Up Opportunities to Sell Green

By Glenn Renner HomeSphere President & COO   The housing recovery is in full swing, with new home sales running 23 percent over 2012, and single-family permits expected to continue to grow to 805,000 in 2014. (John Burns Real Estate Consulting, A Mid-Year Checkpoint on the Housing Industry, August 2013). This boom represents an obvious…

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Webinar: Mid-Year Checkpoint on the Housing Industry

John Burns of John Burns Real Estate Consulting gives us his take on how the housing industry is performing and where it will go in 2014. Webinar sponsor Lennox discusses their innovative lineup of whole home comfort products. Watch the webinar below to find out more:

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The Tapco Group Joins HomeSphere

Today, Lakewood-based HomeSphere announced The Tapco Group, manufacturers of superior-quality interior and exterior building products, will join its growing digital lead-generation and customer loyalty platform, opening up new revenue opportunities for the brand. The Tapco Group is a premium provider of innovative products engineered with both contractors and homeowners in mind. The company joins more…

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Green Your Next Building Project with Icynene

Sustainability Through Innovation While most traditional insulation types only provide R-Value, building science shows us that an air seal, like that provided by Icynene, is imperative for total building performance. Protecting against air leakage with Icynene means that homeowners can significantly reduce CO2emissions and save up to 50% in energy costs related to heating and…

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Progress Lighting Joins HomeSphere

Today, Lakewood-based HomeSphere announced Progress Lighting will join its growing digital lead-generation and customer loyalty platform, opening up new revenue opportunities for the brand. Progress Lighting, with one of the industry’s largest selections of fixture styles and complementary designs, joins more than 70 preferred manufacturers using HomeSphere and its industry-first digital marketing services to connect…

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Rubbermaid Professional Joins HomeSphere

Today, Lakewood-based HomeSphere announced Rubbermaid will join its growing digital lead-generation and customer loyalty platform, opening up new revenue opportunities for the brand. Rubbermaid and its line of professional closet and garage storage products, joins more than 70 preferred manufacturers using HomeSphere and its industry-first digital marketing services to connect with a growing network of mid-tier builders,…

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A New Generation of Lead Creation: Defining the Sales Funnel

By Glenn Renner HomeSphere President & COO Originally Published in Residential Building Products & Technology   At HomeSphere, we have a unique perspective on the residential construction industry. We work with the nation’s largest collection of home builders, contractors, distributors and building product manufacturers (BPMs); but we don’t sell homes, home improvement services or building…

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Generac Standby Generators Joins HomeSphere

Generac Power Systems and HomeSphere announced today they have entered into a joint agreement to offer Generac’s automatic home standby generators to HomeSphere’s network of builders using HomeSphere’s technology-driven solutions. Generac, based in Waukesha, Wis., joins more than 75 manufacturing brands currently using HomeSphere’s lead generation and marketing program to produce new builder leads and…

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Kwikset, Baldwin, and Weiser Join the HomeSphere Community

Lakewood-based HomeSphere and Stanley Black & Decker Hardware Home Improvement Group announced today they have entered into a joint agreement to offer Stanley Black & Decker brands Kwikset, Baldwin, and Weiser to HomeSphere’s network of builders using HomeSphere’s technology-driven solutions. Stanley Black & Decker joins more than 75 manufacturing brands currently using HomeSphere’s BRI lead generation and…

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